How To Grow Your Business With A Bilingual Answering Service
If you want to grow your customer base, a good way to do so is using a bilingual answering service where a team of live virtual receptionists can fully understand your potential customer’s needs. By leveraging a 24 hour live bilingual answering service you will be in a great position to dominate your local market.
The truth is, there are many bilingual answering services available but only a few of them excel when put to the test. This is why we recommend choosing a company which has call agents that are highly trained and qualified in specialized areas and can answer your calls according to your custom script and terms.
For instance, you may have certain types of calls that you want transferred to you immediately or others which you need us to be a gatekeeper to simply take a message or set an appointment for you. With the right bilingual answering service by your side, your valuable time won’t be interrupted during the most productive hours.
The Demand Of Bilingual Workers Has More Than Doubled In 5 Years
According to a report by the New American Economy (NAE), the growing demand for bilingual talent is increasing and more employers seek workers who speak multiple languages, especially in industries with human interaction. While in 2010 there were around 240,000 job postings aimed at bilingual workers, by 2015 this figure ballooned to approximately 630,000.
Speaking your customer’s native language means opening the door to many new opportunities and growing your business exponentially. With13% of the population that speaks Spanish, the United States is the second largest Spanish-speaking country in the world. So, it goes without saying that having a team who can speak Spanish is of paramount importance — and a competitive edge.
The reality now is that many companies are working hard to add bilingual employees to their teams. Below, we are listing some of the reasons why this is the case.
Increasing Your Customer Satisfaction — In Their Native Language
Aside from expanding your customer base, a Spanish speaking answering service will help you increase your customer satisfaction and give each caller the personal attention they deserve — in their native language. With this comes powerful customer retention success as well as word-of-mouth marketing, both of which can help you grow your business to the next level.
Even though English is the predominant language in America, around 64.7 million people speak an additional language at home — most commonly Spanish, Chinese or Tagalog. Of these families, 40% are categorized as having only limited English speaking skills. Whether you like it or not as a business, people like these are potential clients with buying power and adapting to their needs means growing your business.
Get Your Bilingual Telephone Answering Team Now
When companies add customers who speak other languages, they also need to add staff who speak those languages.
The math is simple — supporting more customers means growing your business. By engaging with your Spanish speaking audience, you can increase both your retention rates and the number of new clients.
Additionally, bilingual contact center employees can also translate your company’s written materials, answer frequently asked questions and give online assistance to your callers. So when you see it, it is not just a matter of speaking the right language — it is all about navigating the culture of foreign markets and growing your business by adapting to trends.
Contact our team at Direct Line and see why we’re the best answering service in the Bay Area! 888-365-2424
